LG 43UA73006LA 43-Inch 4K Ultra HD HDR Smart TV (webOS 25 Platform with AI Concierge, Alpha 7 Processor 4K Gen8, Game Optimiser & ALLM, 60Hz) [Model 2025]

I'd recently spent many hours scouring the market for the best value OLED TV option and ultimately settled on this one - after all, Rtings has consistently raved about it. I'm extremely glad that I made the purchase and think I've found a great deal.

The picture quality is absolutely flawless, with a few tweaks to my liking (eco modes are activated by default). What really sets this TV apart is its innovative remote control system - giving me a motion-controlled mouse-like experience for navigating menus. The webOS interface has also won me over, with a user-friendly design that's surprisingly easy to navigate.

I was particularly impressed by the sturdiness of the build quality, which I initially thought might be a concern given the TV's slim profile. But as soon as I picked it up and took it home, I realized just how well it holds its own - the feet are extremely robust, providing a solid foundation that makes me feel confident when placing it on my shelves or desk.

Overall, this OLED TV has exceeded my expectations in every way, and I'm loving every minute of watching movies and playing games with it.

A. Mayfield - 01/11/2025

I've already been eyeing your 55-inch LG TV as a great fit for my son's bedroom, and after comparing some different models, I decided on the smaller 43-inch one that was perfect for the wall space in his room.

There aren't actually any coaxial aerial cables in his room, so I'd picked up a portable one to test on the TV before making a purchase. It worked like a charm - the voice is hilarious and talks at such a rapid pace that it's impossible not to laugh out loud! I went through the setup process on my bedroom TV, which seemed much more straightforward than this one.

After completing the initial setup, I noticed something was missing: the voice asked for my postcode. I'm pretty sure it should have been included already. Connecting to the internet and going through some of the usual steps took me a while - but eventually, after leaving it overnight, I tried again in the morning and was relieved to find that tuning in live TV had worked out.

When I switched on the TV, it initially said "Not Programmed", which only made sense given that my son hadn't set it up yet. But then I followed a few steps and was presented with an automatic tuning screen - which took me through the process of selecting channels and installing them. And when I finally got to watching live TV, it just worked!

One thing that caught my eye after setting up this TV is the number of available channels. It seems like they've been added since we set it up downstairs! My son will have a ton of options for streaming services - plus he can access games via the LG channel option too.

The picture quality is top-notch, and the sound could be better, but overall I'm very happy with this purchase. There are some differences between this TV than my old one downstairs that make it easier to navigate, which is great for someone like me who likes to experiment with different features.

I've attached a few photos of the setup process - they're not great quality, as I took them at 5:30 am when the bedroom was still on. Still, you get an idea of how everything looks and feels.

Y. Phillips - 25/11/2025

I've spent nearly two decades enjoying my trusty LG set, but after 10 years of faithful service, I was ready for an upgrade.

My current TV has made a significant improvement over its predecessor - the picture quality has really taken off and I'm no longer in awe of its features. The functionality has also been thoroughly tested, and it's clear that this new model is more than capable of keeping pace with my needs.

J. Thompson - 03/10/2025